Disney goes goth for 'Alice'

Disney goes goth for 'Alice'

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Take note, parents of Disney-obsessed preteens: Your daughter might soon be trading in her pinks for blacks.

According to The Wall Street Journal, Disney is planning to license "an extensive line of clothing and accessories" to Hot Topic in the weeks leading up to the March 5 release of Tim Burton's "Alice in Wonderland." (That includes a soundtrack featuring music by The Cure's Robert Smith.)

As the Journal points out, this is a definite change for the company, which has made big bucks by selling a princess image to young girls. (They'll still probably bring in the green by targeting goth girls, though -- some of the goods being sold are high-priced items designed by the likes of Stella McCartney and Tom Binns!)

And while I'm glad to see Disney offer up a marketing strategy that doesn't force young girls to idealize a life full of fluffy dresses and Prince Charmings, it's still a bit of a bummer to think that girls might conform purely to match the company's commercial interests.

That being said, I might have to stop by a Hot Topic nearby in the coming weeks, just to see this goth spectacle. (Even if the sudden "Twilight"-inspired resurgence of the mall shop still baffles me, since you could only buy mesh and black cuffs there when I was a teen.) I am a Tim Burton lover, after all.

What do you think, PopWatchers? Would you be tempted to buy an Alice-inspired accessory for your young one?

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They've already done it. There are loads of Alice jewelry and shirts at Hot Topic. But honestly, it's still better than Twilight.

nsanelilmunky wrote:

Anything Tim Burton is a win... Hot Topic, not so much. Especially now that they did away with the clothes that I liked.

I hear ya. Tripp pants are a big fave of mine. Now they went and now only uped the price but they only really sell the girls tripp pants online if they sell them at all. They are trying to get rid of them. Plus tripp won't sell to you unless you are a store.

But I like it. I mean the twilight thing kinda bugged me. (hence why I have only ever read the books and refuse to watch the movies or buy the goods)

But I think the look of the movie is cool. I agree that anything tim burton is a win. I'm going to like seeing what things from the movie they come out with for hot topic. I want to get a shirt here or there but I'm thinking the accessories that they are saving for after the movie is out will be worth the stroll along the scene kids.

Great, another thing I like, being made into a shinny-marketable-glossy-disgusting shell of itself meant for consumer-based production on a massive scale. The movie looks f*cking terrible, so and I'm sure it will be really popular like Twilight. And now every mall-obsessed-emo-mawth is going to have a "Drink Me" pin on their skinny pants. Hair. Pull. Out.

^^ As much as I hate to see kids just going for whatever's being sold to them, I'd much rather see them with Alice paraphernalia than being obedient little Barbie and Ken dolls listening to diluted country-pop music.

But yeah, it's a shame that many of them are/will be adopting a faux-individuality between Twilight stuff and Alice stuff. That whirring sound is Dodgson spinning in his grave... but that's another topic altogether.